Praxeis came to Spark at the start of an anticipated period of rapid growth. As such they needed a new website which would serve the diverse needs of individuals unfamiliar with Praxeis, new and existing supporters and Praxeis workers. They were also keen to have the website integrated with other systems such as their CRM (dTracker) and to explore ways to streamline their internal processes.
We started by talking with them to get a thorough understanding of how they wanted to present their website to the public. Based on those discussions we created a full design specification including a preliminary mockup of the home page.
Once the designs were approved, we set about building their new site. We set up architectures to make it easy for them to manage their content – events, resources, blog posts, and more. A conversion-focused donation process with support for various currencies was essential given Praxeis’ international reach, and integration with their CRM (dTracker) ensured that manual processing was minimised.
